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    <lastmod>2020-07-07</lastmod>
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      <image:title>Case studies</image:title>
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  <url>
    <loc>https://www.edgestrategicplanning.com/casestudies-edge/2016/6/27/blog-post-05-harris-cgczd</loc>
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    <priority>0.5</priority>
    <lastmod>2020-04-14</lastmod>
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      <image:title>Case studies - Message to Motivate: Meeting the goals of  a complex strategic transformation</image:title>
      <image:caption>Kübler-Ross Change Curve</image:caption>
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  <url>
    <loc>https://www.edgestrategicplanning.com/casestudies-edge/actionablestrategicplanning</loc>
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    <lastmod>2020-04-14</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5df8edd7f0edf8468c7f63b4/1579737626749-CPM8LMQACPO1O6FO5RNZ/IMG_0394.png</image:loc>
      <image:title>Case studies - Plan to Perform: An actionable strategic plan helped a start-up soar to hit its goals</image:title>
      <image:caption>NOW-WHERE-HOW Framework: NOW: This step summarized the state of the company and opportunities based on market trends. WHERE: This step focused on the future state of the company - including its identity, culture and financial goals - in a defined time frame (three years in this example). HOW: captured the priorities for execution over the next three years - with emphasis on the first year - and included a top-down budget proposal.</image:caption>
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  <url>
    <loc>https://www.edgestrategicplanning.com/casestudies-edge/2020jan/actionableanalytics</loc>
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    <lastmod>2020-04-14</lastmod>
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      <image:title>Case studies - Analytics to Accelerate: Actionable data analytics was used to grow revenue of a product at three stages of its lifecycle</image:title>
      <image:caption>Ref: Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers or simply Crossing the Chasm (1991, revised 1999 and 2014), by Geoffrey A. Moore</image:caption>
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  <url>
    <loc>https://www.edgestrategicplanning.com/casestudies-edge/Isdataaddingvalue</loc>
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    <priority>0.5</priority>
    <lastmod>2020-07-07</lastmod>
  </url>
  <url>
    <loc>https://www.edgestrategicplanning.com/casestudies-edge/tag/intellectual+property</loc>
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  <url>
    <loc>https://www.edgestrategicplanning.com/testimonials-edge</loc>
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    <priority>0.75</priority>
    <lastmod>2023-04-15</lastmod>
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      <image:title>Testimonials</image:title>
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  <url>
    <loc>https://www.edgestrategicplanning.com/home-edge</loc>
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    <priority>1.0</priority>
    <lastmod>2024-07-24</lastmod>
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      <image:title>Strategic Planning &amp; Analytics for Small and Mid-size Businesses</image:title>
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  <url>
    <loc>https://www.edgestrategicplanning.com/contact-edge</loc>
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    <lastmod>2023-04-15</lastmod>
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      <image:title>Contact</image:title>
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  <url>
    <loc>https://www.edgestrategicplanning.com/about-edge</loc>
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    <lastmod>2024-07-24</lastmod>
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      <image:title>About</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5df8edd7f0edf8468c7f63b4/1579800566089-DRSV37FF116V25KS0UX4/IMG_0412.png</image:loc>
      <image:title>About</image:title>
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  <url>
    <loc>https://www.edgestrategicplanning.com/services-edge</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-31</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5df8edd7f0edf8468c7f63b4/1579733499763-1JAZ1QQR8W9X55WODEVY/IMG_0395.png</image:loc>
      <image:title>Services and Engagement Model</image:title>
      <image:caption>CROSSING THE CHASM- Geoffrey A. Moore</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5df8edd7f0edf8468c7f63b4/1579733519975-COLQ804YQL5AZKPR8RZT/IMG_0396.png</image:loc>
      <image:title>Services and Engagement Model</image:title>
      <image:caption>KÜBLER-ROSS CHANGE CURVE</image:caption>
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    <image:image>
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      <image:title>Services and Engagement Model</image:title>
      <image:caption>NOW-WHERE-HOW PLANNING FRAMEWORK</image:caption>
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    <image:image>
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      <image:title>Services and Engagement Model</image:title>
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  <url>
    <loc>https://www.edgestrategicplanning.com/thanks</loc>
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    <lastmod>2020-01-23</lastmod>
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      <image:title>Thanks</image:title>
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